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Archive for the ‘Marketing Strategy’ Category

Why Most Superbowl Ads Fail…

Posted on July 15th, 2016 by Wayne Brown

Hey There,

The pinnacle of success for most traditional advertisers is getting an ad run in the Super Bowl.

They lust over the idea of getting their commercial run in front of the biggest T.V. audience one could imagine… for …

Differentiate or Die!

Posted on July 7th, 2016 by Wayne Brown

Hey there,

A marketing lesson from the fabulous world of “professional” wrestling.

One of my favorite things to do as a kid was watch wrestling.
(Or as my grandmother called it “Wrastlin’)

Every Saturday morning and Monday night me and …

Why traditional branding is stoopid…

Posted on July 2nd, 2016 by Wayne Brown

Hey there,

You know, there’s one area of marketing that business often lose fortunes on. One are that has so much bad advice and hype, I’m surprised it hasn’t been banned from colleges and universities yet.

And that is the …


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