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How to Write Ads That Sell

Posted on February 3rd, 2022 by Wayne Brown

In my blog post “What is good advertising” I explained what the underlying philosophy or driving motivation should be for small businesses, as it relates to advertising.

It isn’t anything ground-breaking or revolutionary, but many small business owners have been

Secrets to driving traffic with Facebook

Posted on January 24th, 2022 by Wayne Brown

To say social media marketing has been disrupted this year would be a gross understatement.

Nonetheless, 2021 ended on a very high note and I’d like to give you some insights on how one of my clients had a very

CASE STUDY – How a Hair Salon got 16 Times more new customers while spending $1,000 a month on advertising

Posted on January 13th, 2022 by Wayne Brown

I learned a very important truth from the Legendary marketing expert Jay Abraham. There are ONLY 3 ways to grow a business.

  1. Get more customers.
  2. Get them to buy more each time.
  3. Get them to buy more frequently.

Most businesses

How To Create A Great Offer

Posted on January 13th, 2022 by Wayne Brown

As I outlined in my previous blog post “What is Good Advertising?” The main purpose of your advertising is to help make a sale, or directly make a sale in the ad itself. 

For this to happen, you’ll need an

The Underlying Reasons Why Most Small Business Advertising Fails

Posted on January 31st, 2020 by Wayne Brown

If you own a small business, restaurant, or professional practice and have been creating your own advertising campaigns, or hiring ad agencies or “marketing guys” to do so… only to watch your ads continually flush money down the toilet with

The 7 Core Reasons Most Direct Mail Fails…

Posted on March 1st, 2017 by Wayne Brown


There are many direct marketing companies and gurus who will hype you up on the wonderful benefits of direct mail and how it outperforms email and other media according to all types of studies.

I love direct …

How to Stop Your Customers from Fornicating with Your Competitors!

Posted on January 20th, 2017 by Wayne Brown

Hey there,

The more I learn about business, the more I realize that marketing is a lot like being married to a woman.

A woman needs, wants, and desires special attention a lot more than you think to give it …

The “ABA” Rule of Advertising…

Posted on July 22nd, 2016 by Wayne Brown

Hey there,
One of the best ways to get really good at advertising, is to study the guys who make the most money doing it. In the direct mail world, that’s guys like Agora publishing… Boardroom Reports… Weiss Research… and

Why Most Superbowl Ads Fail…

Posted on July 15th, 2016 by Wayne Brown

Hey There,

The pinnacle of success for most traditional advertisers is getting an ad run in the Super Bowl.

They lust over the idea of getting their commercial run in front of the biggest T.V. audience one could imagine… for …

Branding Mistakes to avoid like the plague…

Posted on July 12th, 2016 by Wayne Brown

Have you ever received an advertisement in the mail from a big corporation?

The kind of corporation that spends 10’s of millions a year on “Branding” and name recognition marketing?

Trying to model those big faceless corporations is usually one


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